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Pair Eyewear, a direct-to-consumer brand that sells customisable eyewear, has an unusual requirement before it will advertise on a podcast: the host must wear glasses.
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Growth acceleration company Huge counts nearly 20 percent of Fortune 100 companies among its clients and regularly combines proprietary data with landscape research and hands-on experience to craft solutions-oriented reports. Here, BoF shares excerpts on the evolution of marketplaces and how to capitalise on them.
An opportunity has emerged for multi-brand retailers to drive revenue and own first-party data by creating their own digital advertising arms. But they’ll have to move faster than their competitors for a share of the competitive ad market.
CreatorIQ’s Conor Begley shares insight on navigating the evolving social media influencer landscape and the key factors driving success toda
Diana Pearl is Senior News and Features Editor at The Business of Fashion. She is based in New York and drives BoF’s marketing and media coverage.
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Mara Roszak spent her career styling the hair of starlets like Emma Stone and Zoe Saldaña. Now, through her hair line Rōz, she hopes to move into salons and Sephora stores across the US.
The Los Angeles-based label is on track to hit a major revenue milestone and open a 6,000-square-foot Paris flagship this year, after successfully steering clear of a public scandal involving one of its founders.
The label founded by Lee Alexander McQueen will stage its next runway show in London on September 20th as owner Kering works to restructure and reposition the brand.
Artificial intelligence is changing how businesses operate as employees become more self-sufficient and routine work is increasingly automated. To build companies that thrive in this new paradigm, fashion executives must rethink leadership structures, talent pipelines and decision-making processes.
The essential daily round-up of fashion news, analysis, and breaking news alerts.Plus, access one complimentary BoF Professional article of your choice, each month.
Our newsletters may include 3rd-party advertising, by subscribing you agree to the Terms and Conditions & Privacy Policy.